Calo Affiliate Performance
Data through 2026-07-21

Portfolio

Over the last 28 days your affiliates brought in 598 new customers worth $62,352.

−10 (−2%) vs last month, about $1.1k less. 5 need a call, 2 are on a tear.

New customers · the last 28 days598−10 (−2%)
New-to-repeat?New customers divided by renewals on this code in the period. Higher means more of a new-customer engine; lower means the code mostly rides on repeat/discount use.0.90+2%≈ 1 new customer per 1 renewals
New-customer revenue$62,352−2%
Total revenue influenced$117,204−3%
Tracked affiliates8

▲▼ Change vs the same period one calendar month earlier. Measures show a percentage, coloured green for better and red for worse; counts show the absolute change. The All-time range shows no change.

Count change vs last month. The arrow shows the direction; colour shows whether it is good news, so a growing Slipping or Dormant bucket reads red.

All affiliates

Tier
Volume
Staying power
Trend
New-to-repeat
AOV
Showing 8 of 8
AffiliateNew customers New-to-repeatAOVStaying powerNew-cust. revenueScore
FOXTROTSlippingNot linked to a profile.1541.86$10456% (+1pts)$16,07070
ALPHA10SlippingNot linked to a profile.981.18$10458% (+3pts)$10,22671
BRAVO15RisingNot linked to a profile.841.01$10453% (-2pts)$8,76565
GOLF3SlippingNot linked to a profile.700.84$10459% (+3pts)$7,30459
DELTA20SlippingNot linked to a profile.560.67$10435% (-20pts)$5,84443
CHARLIESlippingNot linked to a profile.560.67$10450% (-5pts)$5,84342
HOTEL8NewNot linked to a profile.420.51$10454% (-1pts)$4,38350
ECHO5RisingNot linked to a profile.380.46$10350% (-5pts)$3,91742